What Smart Sellers Should Be Doing Right Now Before the Holidays Hit

by Bryan Pankau

The holiday season is just around the corner, and for homeowners thinking about selling, this time of year offers unique opportunities—and challenges. While many people assume winter is a slow season for real estate, savvy sellers know it’s actually a chance to stand out. Here’s how you can get ahead of the game before the holidays are in full swing:

Declutter and Deep Clean: Before holiday decorations go up, take this time to clear out closets, tidy up living spaces, and give your home a thorough cleaning. A sparkling, clutter-free home photographs beautifully and makes a strong first impression.
Make Minor Repairs: That squeaky door or chipped paint you’ve been ignoring? Now’s the time to fix it. Little details matter, especially when buyers are comparing homes during their busy holiday schedules.
Boost Curb Appeal: Even as the weather cools, fresh mulch, trimmed bushes, and a welcoming entryway can make your home feel inviting. Add a seasonal wreath or a tasteful doormat for a festive touch.
Stage for the Season: If you decorate for the holidays, keep it simple and neutral. Think cozy throws, soft lighting, and subtle scents like cinnamon or pine. You want buyers to picture their own celebrations here, not feel overwhelmed by yours.
Work With a Pro: The right real estate agent can help you strategize timing, pricing, and marketing for maximum exposure—even during the holidays. They’ll know how to highlight your home’s best features and attract serious buyers who are still shopping this time of year.

Getting a jump start now means you’ll be ready to hit the market when serious buyers are looking—and you might even catch someone eager to be “home for the holidays.”

Thinking about making a move? Let’s chat about your goals and how to make the most of this season!